These days we are known to function in the era of social media. It is proved for instance by the worldwide popularity of various portals like Facebook or Twitter, due to which their users obtained an occasion to share messages with each other and share some parts of their private lives. Consequently, some companies found there an opportunity to build a communication platform with their buyers and inform them in terms of new commodities, new discounts etc. The reason why this service plays significantly more important role is that generally currently all of the corporations have their websites, fanpages etc.
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